To celebrate the opening of the Giorgio Armani’s Ginza Tower store, Tokyo, a party was held at the Budokan venue, famed for concerts including the Beatles and Bob Dylan, and the home of Japanese martial arts.
UVA designed the atmospheric graphic scenography using 6 high definition projectors on a false wall of over 900 square meters. The screen content was designed to support two fashion catwalks, (Giorgio Armani and Emporio Armani), and environmental graphics for the Yoshida Brothers, Il Divo, and Fergie.
d3 gave the client an precise idea of how the show would like look and as d3 also was used as the playback device quick changes could be made just minutes before the show went live.